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Octopus BJJ

A full design overhaul of the showcase site for a Brazilian jiu-jitsu club in Braine-l'Alleud: modern, bold and built to convert the free trial.

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Client
Octopus Team
Date
January 2026
What we delivered

Service by service.

Branding

Beyond the website, we carried out a major rebranding effort to modernise Octopus Team's image. Keeping the existing logo, we fully refreshed the club's visual world: a new colour palette, contemporary typographic choices, photo treatment and consistent graphic codes that convey the energy,…

  • Rebranding
  • Visual identity
  • Art direction
  • Colour palette
  • Typography

Websites

A full design overhaul of the showcase website for Octopus Team, a Brazilian jiu-jitsu and grappling club based in Braine-l'Alleud for over 20 years. Starting from a dated old site, we completely rethought the experience: a fresh, modern and refined visual direction, contemporary typography, dynamic…

  • Design overhaul
  • Showcase site
  • Sports / Club
  • Responsive
  • Conversion
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